Emails

PROJECT DETAILS

Writing and designing emails for informational (pre- and post-show emails) and marketing purposes, which take into account the needs and desires of the many different audiences the Arden Theatre Company serves. This means creating up to 18 emails per week for Arden Drama School (with programming for pre-K through Grade 12), Children's Theatre, Mainstage productions, and subscription offers.

SUCCESS STORY

YOY, increased email revenue 112%, in part from adding content that analysis indicated led to increased clicks and sales.